Kevin Rosenblum

Coordinator, Team Red, White & Blue


Kevin Rosenblum attended Centre College in Danville, Kentucky where he joined the ROTC program during his freshman year. After earning his degree he was commissioned as an Infantry Officer in the United States Army and deployed to Iraq twice — to Baghdad from 2005-2006 and to Kirkuk from 2007-2008.

One month into his first deployment, he was leading his platoon on patrol in the Amariyah district of western Baghdad when they were ambushed with mortar and small arms fire.  Kevin and eight others were wounded in the attack.  A few days later he returned to duty leading his platoon, completed the deployment, and served a second tour before leaving the Army in 2009.

After leaving the Army, Kevin found himself struggling with the effects of Post-Traumatic Stress.  Compounding this was the separation from the community he’d come to know and depend on for the past five years.  His then-girlfriend (now his wife), Genia, introduced him to endurance sports and something clicked.  Negativity and anxiety were replaced by a positive therapeutic outlet.  Since 2009, Kevin has competed in many endurance events including marathons, an Ironman triathlon, and adventure racing.  This year both he and Genia will be taking on the XTERRA World Championship race in Maui, HI.  He volunteers his time with Team Red, White and Blue and is currently the Triathlon Coordinator for the Richmond chapter where he helps to connect his fellow veterans with their community through endurance sports and social events.  He is a firm believer in the therapeutic power of sport.

Kevin lives in Richmond, Virginia with his wife, Genia, and their son, Elliott.